Houristo - Branding Design

About Us

Houristo is a watch brand established in 2020. For Houristo, watches are more than just a tool to confirm the time. Watches are objects that exist like works of art. They also represent personal taste and status. The manufacture of every good watch requires professional technology, so Houristo follows the craftsman’s spirit of keep improving, dedication, focus and innovation as the foundation of the brand. We aim to become a top watch brand and build a professional team that focuses on teamwork.

In the future, we will launch various types of watch series to meet market demand, and continue to develop superior products with higher quality, better performance, and more perfect designs with the spirit of craftsmanship.

Logo Rationale

The logo design of Houristo uses the wolf-shaped icon as the main symbol. In addition to the wolf’s character that can resemble the craftsman’s spirit, the wolf culture is also valued by us, because the wolf culture has a wild spirit of perseverance. The appearance of the wolf has a majestic aura, and wolves rarely appear alone, and always fight in teams against enemies. Therefore, the nature of the wolf is in line with Houristo’s philosophy of focusing on teamwork. This logo design also uses geometric lines to present a high-end design sense, which is not only easy to identify and memorable, but also in line with the principles of the logo design philosophy, which is simple and artistic. In terms of colours, dark gold and black are the main colours of the brand. This colour combination can show the high-end and stability of the brand.

In the future, we will launch various types of watch series to meet market demand, and continue to develop superior products with higher quality, better performance, and more perfect designs with the spirit of craftsmanship.
Client:
Houristo
Services:
Brand Identity / Branding Design , Brand Name , Trademark Register
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